GET TO KNOW ME
My name is Brooke Laycock
Hi Hello!
I’m Brooke, and I am a content creator based in Austin, Texas! At a young age, I found a deep love for makeup and fashion. The more time I spent in this industry the more my confidence flourished, and in essence, changing my life.
My platform is built on that exact experience, shaping my content style to be the ultimate girls' girl corner of the internet. Here, I shed light on beauty and fashion in an attempt to get my community to try something new and fall in love with beauty the same way I did.
Consider me your sister on the internet that shares all her tips and tricks that makes beauty and fashion fun, not a hassle.
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PAST COLLABORATIONS
Excited to share some of the incredible brands that I have had the opportunity to partner with through paid collaborations and branded campaigns.
WALKING INTO YOUR BEAUTY ERA LIKE...
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FASHION
My Love for Outfits
Fashion has always been more than just getting dressed to me; it’s how I express who I am that day, what I’m drawn to, and what I want to say without speaking. I don’t believe in having just one style because I don’t think people are one-dimensional. Our taste evolves, we grow, we change, and our outfits should reflect that. Sometimes I’m polished, sometimes I’m sporty, sometimes I’m soft and romantic. I love that I never have to choose just one.
My Love for shoes
And then there are shoes, my obsession within the obsession. Shoes, without a doubt, are my love language and what I believe to be the final punctuation of an outfit. They anchor the mood, shift the energy, and can completely change the direction of a look. My shoe collection is a reflection of that philosophy: different silhouettes for different moods, colors for different characters, and pairs I love so much I buy them in multiples because loving a shoe means wanting every version of it. For me, shoes aren’t accessories, they’re the starting point, the inspiration, and sometimes the whole story!
What does beauty mean to me?
To me, beauty is the spark that lights up when someone feels truly at ease in their own skin, playful, confident, and unapologetically themselves. As a creator passionate about makeup, skincare, and hair care, I believe beauty isn't a rigid standard to chase; it's a playground for self-expression and experimentation. I love showing that a bold lip, a new skincare ritual, or a fun hair twist doesn't have to feel intimidating. It can be an approachable, joyful way to celebrate who you are right now. When you try something new without pressure, laugh at the "mistakes," and discover what makes you glow, that's when beauty becomes powerful: it builds confidence from the inside out and reminds you that you're allowed to have fun with it every single day!
📍Austin, TX Based
Tampa, Florida raised